Insiston Marketing
Insiston currently offers 8 types of marketing.
- SEO - Search Engine Optimization
- SEM - Search Engine Marketing
- Web 2.0
- Publishing
- Affiliate - Niche Marketing
- Top eight pages
- Local Search Marketing
1. SEO - Search Engine Optimization
SEO involves improving a websites traffic flow from Search Engines.
This is accomplished by optimizing your sites content to capture the Search Engines attention through content development and key wording. The phrase "Content is King" sums this up nicely. If you have a great looking site but lack quality content you might stand out in a crowd, but likely it will be a small crowd.
2. SEM - Search Engine Marketing
Search Engine Marketing promotes your site via paid advertising. However don't be put off by the "paid" aspect of this. This contextual advertising approach can greatly improve the earnings of a website. Targeted Ad's are more prone to garner the click-throughs which deliver either sales, reservations or customer walk-ins because people now know of your existence.
Web 2.0 is basically a site which offers Interactivity to its users. This can come in many forms such as Polls, Surveys, Social or networking mechanisms like blogs, forums, wikis, collaborative tagging and mashups.
At Insiston we deplore spamming, so we won't do anything even remotely similar. However we do provide services in email marketing which is consensual. Consensual email comes in the form of opt-out Newsletters or business to customer email whose primary message thrust IS NOT advertising such as with invoicing. We provide both consultation services and setup of systems in addition to our own publishing of advertisements in Insiston B2C emails.
We offer three aspects of Publishing or paid advertising.
- We provide advertising space in our websites, classifieds, emails and invoices.
- We provide FREE advertising in our websites for featured clients and VIP Clients.
- We will in the near future be providing Business to Business Communities setup by areas in the Philippines such as Subic Bay, Angeles, Manila, Cebu etc. which will have the mechanism for adverting exchanges between businesses.
6. Affiliate - Niche Internet Marketing
This is one of our specialties. We consistently produce google page one and two results for our niche affiliate marketing clients. To be properly implemented we need to start working with you BEFORE you buy your domain name. We can work out a marketing plan which will put you on top of your niche.
This is a combination of SEO, SEM, Web 2.0 and Email Marketing required to get you in the top 5 pages of either Google, Yahoo or MSN. Of course your site must not fall into banned categories such as pornography, racist, or any of the commonly prohibited categories as defined by the major search engines.
Local search is taking your local area business, where ever in the world that is, and obtaining google page 1-3 search results listings. The goal is to dominate page one of google with more than one posistion listings.
If your on page one, twice, three times or more, your competitors are not. This is a great means of attaining local area leads and a great investment for your company.
Pricing for these services is variable, as each business has specific needs, therefore we can serve you best after a free consultation to determine your company's needs.
